STREAM ONE MODULE

Business Models

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MODULE OVERVIEW

Business models shape how content is financed, distributed and monetised. Explore the models of key players within the ecosystem and understand how they drive strategic decisions.

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WATCH THE INTRO VIDEO

WHAT THE MODULE COVERS

  • Analysis of B2B and B2C business models; leaders share how their organisations generate revenue
  • TV advertising models, sponsorship and partnerships; subscription and licensing strategies
  • Transferable business frameworks and principles, through the lens of TV and streaming media
  • Changing macro-economics and business model resilience

  • Module length: approx 8 hrs

  • Industry contributors: 25

  • Case study: Evolution of Sky's business model

MEET THE CONTRIBUTORS*

In this module industry leaders include:

Ted Sarandos

Co-CEO, Netflix

Alex Mahon

Group COO & CEO, Continental Europe, Fremantle

Andrea Scrosati

CEO, All3Media

Amol Rajan

Journalist, broadcaster and writer

Tim Hinks

Co-CEO, Expectation Entertainment

Sarah Rose

Former President of Channel 5 and UK Regional Lead, Paramount

*Job titles and organisations reflect each contributor's role at the time of their interview

CASE STUDY

The evolution of Sky’s business model with Nick Herm


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ITV Advertising: Commercial revenue streams

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The evolution of Sky’s business model with Nick Herm

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Panel discussion: Leading the UK indie sector, with Amelia Brown, Tim Hincks and Jane Turton

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How Premier League football rights are bought and sold

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The strategy around entering international markets

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WHAT OUR LEARNERS SAY

An incredibly in-depth module that has left me with lots of food for thought!

—  Production Executive | Synchronicity

I found the advertising section both fascinating & terrifying.

— Head of Finance | All3Media
The Love Island case study was particularly useful in regard to product placement.
— Head of Production | Peanut & Crumb

Introductory offer:
Ecology of TV + Business Models
for £250

However you choose to study, we highly recommend starting your learning journey with these two foundational modules. They will provide you with a solid industry overview from which to explore the rest of the course.
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